Wisconsin Land+Water

Wisconsin Land+Water
Wisconsin Land+Water
  • Wisconsin Land+Water - 1
  • Wisconsin Land+Water - 1
http://wisconsinlandwater.org

The site and its processes

Wisconsin Land+Water is a nonprofilt which protects the state's land, water and people through local capacity building and proven advocacy for conservation at the state and federal level. When they approached Versa Studio, Wisconsin Land+Water had merged two organizations, and had no clear brand to speak of. We developed a logo, color palette, font collection and image guidelines (collectively, a branding guide) to give them a clear and recognizable voice, and we designed a responsive web site as a central communication point for their audience.

Add-ons and EE special sauce

As always, Zenbu made life easier for us and our client, providing a more complete and organized view of ExpressionEngine entries. We also used Playa to control sidebars (the right column). This lets our client assign Twitter feed, newsletter signup, Facebook friends box and other content anywhere they like.