The site and its processes
“FOREST PARK NEEDED A SITE THAT COMMUNICATED INFORMATION TO ALL OF THEIR MEMBERS ABOUT THE DIFFERENT MINISTRIES AND MULTI-CAMPUS OFFERINGS. THEY WANTED TO BE ABLE TO DISPLAY ALL OF THIS INFORMATION IN AN ACCESSIBLE FORMAT TO ALL DEVICES.”
When Midwestern approached the multi campus and ministry offerings piece of the puzzle one of the main goals was to always make the Forest Park website look and feel as if it was one church with multiple locations. They needed it to feel congruent and inclusive not exclusive to each campus. We accomplished this by not having 3 separate sites for each campus, but having 1 site with a campuses section that allowed the campus to set up their own “profile” because each campus offers a slightly different look, feel, and flavor when it comes to their worship environment.
Another piece of the puzzle when thinking about accessibility to their website was Midwestern felt it was imperative for Forest Park to add responsive web design to the equation. Midwestern had this at the forefront of their minds from the beginning, and allowed Midwestern to design the user interface to be extremely user friendly from smart phone to desktop.
“FOREST PARK ALSO CAME TO US NEEDING TO SHOWCASE THEIR MESSAGES AND MEDIA BY SERIES. THEY WANTED THIS TO WORK GREAT ON ANY DEVICE THEIR MEMBER CHOOSES TO USE.”
When approaching the sermon messages, Midwestern quickly noticed each sermon series has its own look and feel. Midwestern wanted to convey this look and feel on the web site and give Forest Park the control to alter the look and feel of these pages. Midwestern delivered a complete sermon series section that allowed them to change the color palettes to fit the series they where currently observing. This functionality helped the themes be congruent and exclusive from series to series.
Approaching this section of the site with mobile users in mind we had to make sure the technology we used worked well on the go. We allowed the users to stream the audio or video on their phone so they could listen to messages in their car or out and about. This gave the users an excellent experience and made the resources accessible which in turn means they will use it more.